INSTRUCTION: Develop a strategic plan for a small company within your country. This is to be presented to a group of potential investors. The strategic plan must include the following:
The business is a Spa
Name of the spa is Lust Life Spa
Expand the location: Grand Turk Cruise Centre, Grand Turk Turks and Caicos Island
1. SWOT: – a summarized view of the company’s current position, giving the strengths, weaknesses, opportunities, and threats.
1. Competitive advantage: Stating what the company is best at compared to the competition.
1. Strategies: The general methods the company intends to use to reach its vision.
1. Financial assessment: An assessment that helps plan and predict the future, allowing it to gain much better control over its organization’s financial performance.
A written report must be presented along with an oral presentation not exceeding 30 minutes.
WRITTEN REPORT RUBRIC
|Vision and mission statement
Long term strategic objectives
SCORING RUBRIC FOR ORAL PRESENTATION
|Category||Scoring Criteria||Total Marks||Actual Marks
|The type of presentation is appropriate for the topic and audience.||5|
|Information is presented in a logical sequence.||5|
|Introduction is attention-getting, lays out the problem well, and establishes a framework for the rest of the presentation.||5|
|Presentation contains accurate information.||10|
|Material included is relevant to the overall message/purpose.||5|
|There is an obvious conclusion summarizing the presentation.||5|
|Presenters maintain good eye contact with the audience and is appropriately animated (e.g., gestures, moving around, etc.).||5|
|Speaker uses a clear, audible voice. Good language skills and pronunciation are used||5|
|Visual aids are well prepared, informative, effective, and not distracting.||5|
|Length of presentation is within the assigned time limits. 30 minutes per group.||5|
2022- Semester 2
Common Coursework Piece –